Google is reportedly looking to save Stadia: Google Stadia, claimed as the future of gaming by PlayStation and Xbox expert Phil Harrison as the end of gaming, hasn’t lived up to its potential. Base technology.
It announce in the year 2019 at Game Developers Conference in San Francisco. Google Stadia promised seamless streaming of well-known video game franchises on the cloud. And a catalog of exclusive games for gamers to play.
But when the platform was launched just a few months following, it was already struggling to retain users.
However, it was also missing some key features since the team was divided on what Google Stadia should launched – with one side believing in the traditional console launch. At the same time, the other group presented the platform as a test for the beta.
The recent consolidation of large game companies, such as Microsoft buying Activision Blizzard and PlayStation purchasing Bungie, has scared Google’s top executives and pushed them to adopt a more conservative strategy for Stadia’s future.
The shift from fully supporting Stadia to salvaging its incredible technology is a testament to Google’s trust in its ability to compete against Xbox or PlayStation.
Google is reportedly looking to save Stadia
The most popular time for Google Stadia was during the launch in Cyberpunk 2077, in the time that most gamers had yet to have access to the most modern consoles, and PC players fought for strained graphics card components.
Alongside Cyberpunk 2077, Google Stadia also included blockbuster games such as Rockstar’s Red Dead Redemption 2. But despite all this, the subscribers’ monthly numbers lag compared to the numbers projected by at least 25%. And the platform saw the highest number of users.
In the end, Google has decided to concentrate most of its efforts on getting white-label deals to leverage the technology that underlies it. It now rebranded as Google Stream.
Although Google reached a deal with Peloton to enable games on bikes. The exercise equipment maker has stopped producing its fitness products with connected technology due to the waning demand.
Additionally, Bungie’s discussions with Google about using Stadia’s technology to help support streaming services. For a Bungie streaming service delay following Bungie’s purchase from PlayStation.
Although Google has decided to offer the consumer-facing side the Google stream. The Stadia platform, its budget and concentration have drastically decreased.
While many insiders within the project would like to continue to support the platform for the long term. Its position in the world of gaming is in danger.